We are looking for an experienced Brand Manager to help us build our brand and raise brand awareness. You’ll work across all levels and departments of our organization to find what makes us unique and communicate it to the world.
You’ll need to uncover consumer insights and deliver innovative marketing campaigns. We’ll turn to you to learn what can attract our customers and prospects and how we can improve customer experience.
If you’re creative, possess a strategic mind and have experience in implementing targeted brand campaigns, we’d like to meet you.
Ultimately, you’ll help us improve our company’s reputation and drive growth.
Responsibilities:
- Develop strategic marketing initiatives and activities.
- Implement marketing plans that include print, broadcast and online content.
- Setup tracking systems for marketing campaigns and online activities.
- Conduct market research to identify marketing opportunities.
- Traffic all advertising efforts to appropriate channels.
- Create, maintain and strengthen the organization’s overall brand through all media avenues.
- Manage external service providers such as: PR Company, Printers, Email Branding Provider and others.
- Update Website regularly.
- Handle all graphic design:
- Create branded advertising campaigns, and coordinate and collate content.
- Simplify complex data into a user-friendly format such as graphs, charts and other visual aids for clients and management.
- Organize and streamline service offerings into user-friendly concepts.
- Design, develop and send monthly newsletters
- Manage all Social media: this includes the whole spectrum, from content creation, monitoring and ads placement as well as reporting.
Requirements:
- Fully Proficient in Adobe Illustrator, Photoshop, InDesign and Premiere Rush (Graphic Design & Video Editing)
- Basic WordPress Website Management (more advance skills in this area will count in your favour)
- Social Media Management (Facebook, Instagram, Twitter, LinkedIn, YouTube & other)
- Social Media Ads
- Basic SEO knowledge for WordPress
- Google Analytics, Ads & My Business
- Mailchimp
This is a wonderful opportunity to make a big difference. This is a high-paced environment with a lot of scope for new ideas and creativity. If you think you’re our ideal candidate, please send your CV to Nellie at: nellie@veldfire.co.za